This Tech Startup Helps Parents Communicate Better After Divorce – BestInterest Startup Review

Co-parenting comes with its own set of challenges, especially when stress and miscommunication are involved. Divorced or separated parents often face a maze of logistics—coordinating school pick-ups, managing appointments, balancing busy schedules. Add in the emotional tensions, and it’s easy to see why so many feel overwhelmed.

The reality? High-conflict co-parenting is more common than you might think. It affects countless families, leaving children struggling emotionally while parents feel stuck in a cycle of disagreement. Parents need a reliable way to communicate, set boundaries, and keep their focus on their kids’ well-being.

BestInterest steps into this scenario with a fresh perspective. This AI-powered app is designed specifically to alleviate the strain of co-parenting. By creating a framework for clear communication and organization, BestInterest transforms the potential for conflict into a streamlined, peaceful co-parenting experience.

Curious about how this innovative approach came to be? We sat down with Sol Kennedy, the founder of BestInterest, to uncover the story behind the app and explore how it’s changing the landscape of co-parenting.

What is BestInterest?

BestInterest is an AI-powered co-parenting app aimed at helping divorced or separated parents navigate the complexities of shared parenting. This application stands out in a marketplace filled with outdated solutions by emphasising effective communication and organisation. It specifically serves those grappling with high-conflict situations, where emotional tensions and logistical challenges are prevalent.

The primary problem it addresses is the chaos and stress that often accompany co-parenting arrangements. Parents in high-conflict situations often find themselves in a cycle of miscommunication, which can escalate conflicts that involve both emotional and financial costs. BestInterest provides features like message organisation, custom notifications, and journaling capabilities to keep interactions constructive and efficient.

What sets BestInterest apart is its utilisation of AI technology to filter out harmful language and structure communication, ensuring that essential messages do not get lost amidst disagreements. By offering tools for boundary setting and interaction documentation, the app helps parents focus on their children’s well-being while reducing unnecessary emotional friction. With a rising number of families needing streamlined solutions, BestInterest meets a critical demand in the co-parenting landscape.

BestInterest Founders

Sol Kennedy Sol Kennedy leads the way at BestInterest, an AI-powered co-parenting app shaped by his personal journey and tech expertise. Sol understands co-parenting firsthand; he’s lived through the challenges of balancing relationships and keeping children’s well-being at the centre. Drawing on his experience in product development and user experience from his time at Google, he set out to create a tool that addresses the real complexities of co-parenting.

Dr. Ramani Durvasula plays a crucial role on the advisory board, adding depth to the BestInterest team. An accomplished clinical psychologist and author, Dr. Ramani brings over two decades of experience concentrated on high-conflict relationships. Her insights focus on the emotional and psychological hurdles that many parents face, especially when dealing with a manipulative co-parent. With a clear understanding of the emotional dynamics at play, she ensures the app offers not just a practical toolkit, but also addresses the underlying psychological nuances that many co-parents encounter.

In the early days, juggling the demands of fatherhood with the startup grind was no small feat for Sol. Managing two young children while launching BestInterest created a whirlwind of challenges. His supportive partner helped make this balancing act possible. With a drive to bring meaningful change, he channelled the frustrations he faced into a solution that others could benefit from, effectively turning personal challenges into a valuable resource for parents in similar situations.

The inception of BestInterest stems directly from Sol’s wish to make co-parenting less chaotic. After experiencing the toll that miscommunication and emotional stress can take, he realised that existing solutions fell short of what parents really needed. This insight sparked the idea to create a modern, tech-driven solution that would enable clearer communication and smoother logistics, helping parents focus on their children’s best interests amidst the challenges of co-parenting.

Interview with Sol Kennedy, Founder of BestInterest

Recently, the team got an opportunity to interview Sol Kennedy, founder of BestInterest. Sol shared insights into his journey and the motivation behind creating this AI-powered co-parenting app.

Q: What inspired you to create BestInterest?

A: My own challenges with co-parenting drove me to develop this app. I faced miscommunication and emotional stress while trying to maintain a healthy environment for my kids. I recognised that if I struggled with these issues, countless others were too. Existing tools didn’t sufficiently address these problems, so I aimed to create a practical solution.

Q: Who exactly does BestInterest serve?

A: BestInterest targets divorced or separated parents, especially those in high-conflict situations. Our users typically fall between the ages of 30 and 50, managing one or more children under 18. They often juggle busy schedules filled with work, school, and activities, while coping with stress from their co-parenting arrangements. They look for tools to simplify communication and reduce conflict, ensuring their kids’ well-being remains a priority.

Q: What specific problem does BestInterest solve?

A: We tackle the high levels of stress and miscommunication common in co-parenting relationships. In high-conflict scenarios, emotions often run high, leading to misunderstandings and escalating tensions. This environment can harm both the parents and children involved. BestInterest provides structured communication tools that allow co-parents to document interactions, set boundaries, and minimise confrontations.

Q: How does your app differentiate itself from competitors?

A: Unlike some outdated platforms that rely heavily on legal systems, BestInterest takes a modern approach. We leverage AI technology to reduce conflict and help parents communicate effectively. Our focus is on fostering a healthier dynamic, which directly benefits the children involved. The aim is to facilitate clearer communication, ensuring that essential messages don’t get lost in emotional disputes.

Q: Can you tell us about the founding team?

A: Sure. I lead BestInterest as its founder and CEO. My background in tech and personal experiences in co-parenting shape the app’s direction. Dr. Ramani Durvasula serves on our advisory board, providing psychological insights into high-conflict relationships. Her expertise helps us tackle the emotional challenges co-parents face while they navigate their interactions.

Q: What challenges did you encounter in the early days?

A: Juggling startup life with fatherhood often felt overwhelming. Balancing my commitments as a dad with launching BestInterest wasn’t easy. Fortunately, I had a supportive partner who helped manage the chaos. This partnership made it feasible for me to turn my frustrations into a resource that addresses the needs of co-parents.

Q: What are your plans for the future of BestInterest?

A: We aim to build a comprehensive suite of co-parenting features. As we develop the app further, we will focus on enhancing communication tools and resources that meet the needs of our users. We’re in the early stages, so many exciting developments lie ahead.

Q: What advice would you give to aspiring entrepreneurs?

A: Launch your product early and be ready to iterate based on feedback. Don’t wait for everything to be perfect; improvement comes from real user interactions. Learn quickly, adapt, and stay focused on solving genuine problems. Creating a solution that people need is the path to success.

Feedough’s Take on BestInterest

BestInterest is a standout startup in the co-parenting space with significant potential for disruption. Its AI-driven approach addresses real pain points for divorced and separated parents, creating an effective framework for communication. By filtering harmful language and structuring interactions, it reduces stress while prioritising children’s needs.

The future looks promising. As more families confront high-conflict situations, demand for efficient solutions will grow. BestInterest needs to maintain momentum and continuously adapt, integrating user feedback for improved functionality and added features.

Challenges may arise in competing with legacy platforms, but its tech-savvy approach positions it well. Keep an eye on this startup; it’s poised to become a leader in the arena of co-parenting solutions.