What is Business Development?
Sales isn’t the only factor which results in the growth of the business in the long … Read more
Essentials
The Essentials section offers a curated collection of academic articles covering a wide array of business-related topics. Ranging from marketing and branding to startups and entrepreneurship, these scholarly resources provide in-depth analysis, research-backed insights, and theoretical perspectives on crucial aspects of the business world.
Ideal for those seeking a deeper understanding of business concepts, strategies, and trends, the Essentials section serves as a valuable knowledge base for both seasoned professionals and aspiring entrepreneurs.
B2B vs. B2C | Difference Between B2B & B2C
While there are many business models, Business to Business (B2B) and Business to Consumer (B2C) models … Read more
Business to Business (B2B) | Definition, Types, & Examples
While there are many types of businesses, the majority of the businesses out there depend on … Read more
Dynamic Pricing – Definition, Advantages, Disadvantages & Examples
Choosing the proper pricing strategy is one of the most important undertakings for any business because … Read more
What Is EdTech? – Use Cases, Examples, & Future
The education system was built at a time when the computational power of the world combined … Read more
What Is Agritech? – Use Cases, Examples, & Future
When we hear technology, we think of robots, artificial intelligence and also the future problems related … Read more
Brand Essence: Meaning, Importance, & Examples
Brands offer their products along with a set of feelings. Customers experience these feelings when they … Read more
Brand Extension: Definition, Types, & Examples
A brand makes it possible to identify a product. It gives it a name and makes … Read more
Customer vs. Consumer – Relationship & Difference
The words “customer” and “consumers” are often interchangeably used and are easily confused with one another. … Read more
Name Your Own Price [NYOP]: What Is It & How It Works?
A usual day in the market – you see a high priced product and think that … Read more
