What is Gamma Testing? – A Detailed Guide
Every firm wants to deliver a quality bug-free product to its customers. Thus, testing becomes a … Read more
Essentials
The Essentials section offers a curated collection of academic articles covering a wide array of business-related topics. Ranging from marketing and branding to startups and entrepreneurship, these scholarly resources provide in-depth analysis, research-backed insights, and theoretical perspectives on crucial aspects of the business world.
Ideal for those seeking a deeper understanding of business concepts, strategies, and trends, the Essentials section serves as a valuable knowledge base for both seasoned professionals and aspiring entrepreneurs.
What Is Alpha Testing? – A Detailed Guide
Every company wants its target market to accept the product it has to offer gladly. While … Read more
What Is Barter? – Definition, Characteristics, Pros & Cons
The present monetary system is complex. Backed by fiat currencies, the system involves many parties – … Read more
Chief Technology Officer (CTO) – Definition, Roles, & Responsibilities
Every company has a C-suite leading it. This C-suite or chief-suite constitutes the senior-most executives responsible … Read more
What Is Social Entrepreneurship? – Types & Examples
Entrepreneurship is all about finding opportunities, converting them into a business, and taking risks while doing … Read more
What is A Revenue Stream? – Definition, Types, & Examples
Businesses tend to have several sources of revenue. Take Apple Inc., for example; the company generates its … Read more
What Is Personal Selling? – Features, Types, & Examples
Sales isn’t easy. With the increased competition, a salesperson might have to meet the prospective clients … Read more
Seed Funding Explained: What It Is & How It Works
Startups are a lot like plants. An entrepreneur sows a seed in the form of a … Read more
What Is Loss Leader Pricing? – Characteristics & Examples
High competition has made it hard for businesses to sustain and thrive in the market for … Read more
What Is Cash Cow? – Meaning, Importance, & Examples
Today, the economy houses several matured markets. These markets have a sustainable demand but do not … Read more
