What Is Microtargeting?
What if I told you that you can target different customers and craft a personal campaign … Read more
Marketing Essentials
The Marketing Essentials section brings together a comprehensive collection of articles, research, and insights focused on marketing strategies, trends, and best practices. Delve into the world of advertising, digital marketing, content creation, and more, as you explore the diverse and evolving landscape of marketing techniques. Ideal for professionals, entrepreneurs, and enthusiasts alike, the Marketing Essentials section equips you with the knowledge to create impactful marketing campaigns and stay ahead of the competition in today’s dynamic business environment.
Target Market – Definition, Examples, Strategies, & Analysis
The demand for your product depends on the needs, wants, and luxuries of your customers. These … Read more
What Is Retail Marketing? – Functions, Importance, Strategies
Let’s gather some data. Wear some comfortable clothes and go for research to your nearest supermarket … Read more
What Is Mobile Marketing & Why Is It Important?
You need a more customer-centric, customer-controlled, and technologically up-to-date marketing strategy to remain in the market … Read more
What Is A 360° Marketing Campaign?
Switch on your television during a world cup and there are chances you can witness a … Read more
What Is Social Marketing?
Ever since the term was coined by Philip Kotler and Gerald Zaltman in 1971, there has … Read more
VRIO Framework Explained
There are thousands of firms competing with each other extensively. These companies use different kinds of … Read more
Marketing Environment: Explanation, Components, & Importance
Several internal and external factors affect a business’s marketing activities. While some of the factors are … Read more
The Importance Of Marketing In Today’s World
While the brain of a business is the finance department, body the product offered, the heart … Read more
Market Segmentation – Definition, Bases, Types & Examples
Market segmentation is one of the most efficient tools for marketers to cater to their target … Read more
