This Startup Makes Business Presentations Consistent and Effortless – Deckd Startup Review

Creating the perfect presentation used to be a hassle. It meant juggling design files, keeping brand consistency, and coordinating across teams—tasks all too familiar for sales, marketing, and execs. Final presentations often missed the original design intent, making the whole process feel like trying to herd cats in the dark.

As teams today race against deadlines, the need for a cohesive, user-friendly presentation solution has never been more pressing. The good news? There’s an innovative answer on the horizon. Enter Deckd—an app that changes the game by bridging the gap between design and presentation.

With Deckd, every slide is not just a mere collection of words and images; it’s a carefully curated representation of your brand, consistent and up-to-date. By integrating directly with Figma, Deckd empowers creators to maintain the integrity of their designs while allowing teams to focus on storytelling, not formatting.

Curious about how this transformation came to life? We did an interview to find out more about Deckd’s journey and its mission to simplify presentations for everyone.

What is Deckd?

Deckd is a presentation app designed for organisations that require strict adherence to brand standards in their presentations. It primarily serves customer-facing teams, such as those in sales, marketing, and executive management roles, who need to produce visually consistent and professional slides for various audiences.

The problem with traditional presentation processes is apparent. You might spend hours transferring designs from applications like Figma, risking errors and deviations from the intended aesthetics. Often, existing templates lack updates, leading to inconsistencies across presentations. Deckd addresses these issues by allowing direct import of slide designs from Figma. This ensures that team members can easily manage text and visuals while maintaining design elements dictated by designers.

What distinguishes Deckd from other tools is its unique ability to maintain a clear design authority. With Deckd, while teams can modify content, the key design components remain controlled by the original creators in Figma, promoting brand integrity. This ensures that when you create a presentation, it aligns consistently with your company’s branding and visual identity. In a world where effective visual communication is paramount, Deckd stands out as a robust solution for professional presentations.

Deckd Founders

Leon Jacken, the CEO and co-founder of Deckd, brings a rich background in marketing, branding, and product development to the startup. With his fingers firmly on the pulse of design and consumer needs, Leon has leveraged his experiences working across various roles in marketing to craft solutions that truly resonate. Under his leadership, Deckd aims to address the inherent flaws in conventional presentation processes.

Ramin Gerhard, the other half of this dynamic founding team, serves as the CTO. His experience spans leading a web agency and full-stack development, equipping him with the technical prowess needed to build a reliable platform. Ramin’s background also includes work with Telekom and various brand clients, giving him insights into what businesses require from modern presentation tools. Together, they combine their skills to tackle the challenge of maintaining design integrity while enabling seamless content updates.

In the early days, the path to developing Deckd was not straightforward. Leon and Ramin quickly recognised the dissonance between design teams and business stakeholders. Presentations often veered away from their master slides, creating inconsistencies and confusion. The duo discovered that traditional tools failed to provide the user experience and flexibility that designers needed, resulting in tedious processes. Inspired by their frustrations, they set out to create a solution that could marry creativity with functionality.

The breakthrough came with their connection to Figma’s API. This integration allowed designers to maintain control over the original designs while giving business teams the freedom to update content as needed. With each iteration, the vision for Deckd became clearer—a platform where design authority and content flexibility coexist, enabling teams to present their stories effectively while remaining on brand. Their journey highlights the value of addressing real issues with practical solutions in the world of presentations.

Interview with Leon Jacken, CEO and Co-Founder of Deckd

I recently had the opportunity to interview Leon Jacken, the CEO and co-founder of Deckd. Our conversation highlighted the startup’s mission and its unique approach to the presentation space.

Q: What exactly does Deckd do?
A: Deckd creates professional presentations that align seamlessly with brand standards. We designed the app specifically for corporations and organisations that need to maintain consistency across all their presentations, especially customer-facing teams in sales, marketing, and executive management.

Q: What problem are you addressing with Deckd?
A: The current presentation process is broken. It’s tedious, inaccurate, and costly to transfer designs from Figma manually. Keeping templates updated adds further complications. We created Deckd to ensure all presentations are consistent, up to date, and always on brand, eliminating many of those pain points.

Q: How does your solution work?
A: Deckd allows users to import slide designs directly from Figma. Designers can create templates in Figma, and teams can use Deckd to edit and share decks. Users can change text and media, but key aspects like layout, fonts, and colour schemes remain locked and can only be altered by designers in Figma. This structure maintains design integrity across all presentations.

Q: Can you tell us about your founding team?
A: The team consists of myself, with a background in marketing, branding, and product development, and Ramin Gerhard, our CTO, who has experience leading a web agency and doing full-stack development.

Q: What led you to start this company?
A: Both Ramin and I have extensive backgrounds working with various brands and design teams. We noticed a significant gap between design teams and business stakeholders. Presentations frequently strayed from the master slides, leading to inconsistencies. We concluded that design operations around presentations were flawed, as existing tools didn’t provide the necessary user experience or flexibility.

Q: How did you achieve your breakthrough?
A: The breakthrough came from integrating with Figma’s API. This connection allowed designers to maintain control over their layouts while offering business teams the freedom to update content. Our approach fosters collaboration and aligns creativity with practical needs.

Q: What sets Deckd apart from its competitors?
A: No other presentation tool ensures consistent and on-brand slides across all decks and scales like Deckd does. Most tools allow excessive editing, which compromises design integrity.

Q: Have you secured funding?
A: No, we haven’t received any external funding yet. Currently, we’re running a free beta and have no revenue or customers to report.

Q: What’s your vision for the future of Deckd?
A: We’re rolling out our limited access beta and preparing to open the platform to everyone soon. Our goal is to refine our offering based on user feedback and improve the experience for our users.

Q: Any advice for aspiring entrepreneurs?
A: Find a good idea and execute it well. In a crowded SaaS landscape, it’s essential to build a world-class product that stands out among the competition.

Feedough’s Take on Deckd

Deckd is poised to disrupt the presentation landscape with its innovative approach to design integrity and user flexibility. By integrating seamlessly with Figma, it addresses the critical pain points many organisations face—maintaining brand consistency while empowering teams to tell compelling stories. The potential for future scalability is enormous, particularly as businesses prioritise branding in their communications.

A suggestion moving forward would be to actively seek partnerships and user feedback to refine their offering; this could greatly enhance user experience. As Deckd enters a competitive space, its unique value proposition could redefine how teams visualise and present their ideas. Expect exciting developments ahead!