What Is Social Marketing?
Ever since the term was coined by Philip Kotler and Gerald Zaltman in 1971, there has … Read more
Aashish Pahwa
Education:
A startup consultant, digital marketer, traveller, and philomath. Aashish has worked with over 20 startups and successfully helped them ideate, raise money, and succeed. When not working, he can be found hiking, camping, and stargazing.
MVP vs. Beta: What’s The Difference?
Pre-releases of a product are important for varied reasons. However, each release has its own objective … Read more
How to Start a Vending Machine Business
Can anyone make money by setting up self-dispensing automated retail machines? Definitely! From chocolate bars to … Read more
5 Tips To Come Up With A Great Business Name
Selecting a name for your business is an uphill struggle. It’s not only overwhelming but also … Read more
Ecommerce Business & Revenue Models Explained
In less than 25 years, the internet has brought the whole offline shopping experience right at … Read more
Social Shopping: A Quick Guide To Social Commerce
Social networks influence most of your habits and you have become such dependent on the social … Read more
What Is Micromanagement? Who Is A Micromanager?
Directing the efforts of the team towards a definite purpose or a goal involves the use … Read more
How Does Groupon Make Money? Groupon Business Model
Groupon, the fastest company to reach $1 billion valuation milestone, is the pioneer of online deals revolution. … Read more
6 Management Styles And Where They Suit Most
Management is what directs the efforts of the group towards a definite purpose. It is an … Read more
What Is Sonic Branding?
Can you sing this for me? “ba da ba ba ba, I’m lovin’ it” What? Does it … Read more
