What Is Demand Generation? [The Ultimate Guide]
The customer rules the market. He decides the fate of the product. The marketer today can’t … Read more
Aashish Pahwa
Education:
A startup consultant, digital marketer, traveller, and philomath. Aashish has worked with over 20 startups and successfully helped them ideate, raise money, and succeed. When not working, he can be found hiking, camping, and stargazing.
Mission Statement – Definition, Examples & How-To Guide
You probably must have seen mission statements everywhere — on walls of company lobbies, official websites, … Read more
What Is Ramen Profitability?
Self-sustainability is important for the initial stages of a startup. If you’re self-sustainable, you have more … Read more
Outsourced R&D Department For Startups – Stalwart Research Startup Review
Startups revolve around disruptive product development. They thrive on the problems that no one focuses at … Read more
The Importance Of Communication In Business
Effective communication is imperative, not just for businesses but for the whole human ecosystem. For business, … Read more
What Is Customer Profiling? – Meaning, Elements & Examples
In earlier times, brands would shoot their communication messages out to the world and hope that … Read more
What Is A Decacorn?
Every startup dreams of becoming a unicorn (a startup having a valuation of at least $1 … Read more
Brand Awareness – Definition, Importance, Strategy, & Examples
Ever wondered what phenomenon results in you thinking of Coke or Pepsi whenever you are asked … Read more
What Is Venture Capital & How It Works?
Today, we can’t deny that startups have found a special space in the business ecosystem. They … Read more
Referral Marketing [An Actionable Guide]
“Check these cool headphones out, the bass is crazy!” “Oh, the food there is so delicious! … Read more
