The Importance Of Branding In Today’s World
Today, the market is full of countless companies selling similar generic products. This has led to … Read more
A startup consultant, digital marketer, traveller, and philomath. Aashish has worked with over 20 startups and successfully helped them ideate, raise money, and succeed. When not working, he can be found hiking, camping, and stargazing.
Today, the market is full of countless companies selling similar generic products. This has led to … Read more
What comes to your mind when you hear the term brand? If it is just name, … Read more
The customer rules the market. He decides the fate of the product. The marketer today can’t … Read more
You probably must have seen mission statements everywhere — on walls of company lobbies, official websites, … Read more
Self-sustainability is important for the initial stages of a startup. If you’re self-sustainable, you have more … Read more
Startups revolve around disruptive product development. They thrive on the problems that no one focuses at … Read more
Effective communication is imperative, not just for businesses but for the whole human ecosystem. For business, … Read more
In earlier times, brands would shoot their communication messages out to the world and hope that … Read more
Every startup dreams of becoming a unicorn (a startup having a valuation of at least $1 … Read more
Ever wondered what phenomenon results in you thinking of Coke or Pepsi whenever you are asked … Read more