Good & Bad Advertising Slogans (And How To Differentiate Between Them)
I’m lovin’ it- The moment you hear this phrase, a picture of burgers, fries, and soft-drinks … Read more
Aashish Pahwa
Education:
A startup consultant, digital marketer, traveller, and philomath. Aashish has worked with over 20 startups and successfully helped them ideate, raise money, and succeed. When not working, he can be found hiking, camping, and stargazing.
Is A Degree In Entrepreneurship Worth It?
Entrepreneurship may be a calling for many of us who would love to jump into the … Read more
Digital Advertising: Definition, Types, & Examples
The rapid development of technology has changed how the world works. User behaviour and media consumption … Read more
The 8 Biggest Fundraising Mistakes Entrepreneurs Make
About 6 million new businesses start in the USA every year. Of these, only 70,000 get angel investment, … Read more
Outsourcing: Definition, Types, Pros, Cons, & Examples
Business tasks are not limited to just the core offering. There’s a network of functions and … Read more
What Is Beta Testing? – A Detailed Guide
No one wants to launch a faulty product in the market. But often, there are bugs, … Read more
What Is After-Sales Service? – Types & Examples
Customers are the biggest asset a business can have, and this asset is built through satisfaction … Read more
What Is Peer-To-Peer?
The IT world witnesses two significant types of network architectures: the client server-network and the peer-to-peer … Read more
Brick And Mortar: Definition, Examples, & Challenges
Traditionally, when the world wasn’t civilised, businessmen used to scout for customers themselves. Later, when towns … Read more
What Is Customer Retention Rate? How To Calculate It?
The economics of modern businesses like telecom, insurance, SAAS and other subscription-based businesses differs considerably from … Read more
